The Content Fuel Framework

Format 2: infographic

Infographics are visual or graphic representations of related information and data pieces, offering a visual overview of a topic in a single, visually appealing file or image. The most engaging infographics use a cohesive color palette to present multiple data points about a single topic, arranging them intentionally with minimal text.

See page 93 in “The Content Fuel Framework” for more.

chapter links

• Pg 96 | Interactive infographic for Shell & details about the printed “interactive” infographic

Tell better stories with infographics

Examples

• [People] Diversity In Tech

• [Basics] A Visual Introduction To Machine Learning

• [Details]

• [History]

• [Process] How A Car Engine Works

• [Curation]

• [Data} Pro Football Facial Hair Index

• [Product]

• [Example]

• [Opinion]

Got an example we should consider adding? Tweet me a link: @mdeziel

Infographic Tools

• Canva

• Visual.ly

Other Helpful Resources

• KANTAR Information Is Beautiful Awards (Searchable Database)

• Effective Data Visualization (Paperback) + Data Visualization Sketchbook